Air Jordan! As the saying goes, “’nuff said!”. His greatness is that he was always completely present; and that was the difference. ‘I want to be like Mike’ was the
Brand connection is an interesting and complex beast. I keep wondering whether companies today understand the connection to their audiences. Some of the so-called world’s leading “brands” still try to
Mindfulness is a term we encounter quite frequently nowadays. Like all trending terminology and catchphrases, it is definitely overused. I prefer to talk about ‘being mindful’. Let’s look at the
According to the media, the launch of Disney+ streaming services this week spells the beginning of the video streaming wars. Prior to the launch of Disney+, we would hear of
The digital age has completely changed the face of modern travel. The collapse of the Thomas Cook travel company a couple of months ago should not have come as a
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